Using themes in combination with keywords can take your website and your brand to the next level.
When you’re looking at search engine optimization (SEO), you probably focus on keywords because they’re essential to SEO. But have you ever wondered how important topics are in SEO? Learn more about this topic in our article.
Keywords and topics – what is what?
To understand this topic, it is first important to explain what the terms keywords and topics mean. Keywords are words or phrases that people use to search for a search query. Keywords can be an exact match to the search query, a cayman islands mobile database loose match (the query is related to the keyword), or a phrase match (which includes the meaning of the keyword). Although keywords are important for SEO , sometimes search engines use keywords that have little to do with the topic at hand.
Topics offer semantic relevance and organize information neatly into a box. While they may not be as specific as keywords, they can provide a broader framework for searching. Topics are more understandable secondary keywords that offer meaningful statistics and context than keywords alone.
By focusing on topics, you can create more meaningful and engaging content that will engage your audience and drive more potential customers to your website. Keywords are important, but topics should be at least as important to you.
Why might focusing on topics be more valuable than keywords?
Just because focusing on topics brings success doesn’t mean you should completely abandon keywords. The best strategy for success is to combine keywords with topics.
Keywords provide the basic structure revenue – revenue tracking allows you to measure for building content. Every web page should be structured around a specific keyword, which can create multiple landing pages that rank well in search.
You can use themes to build a unified overarching strategy. Instead of spreading keywords across your entire website, you can choose a theme that will lead visitors to one specific page that provides the best experience of your entire website. By combining these two strategies, you can make it easier for search engines to find your website and for users to navigate your website.
3 reasons why topics should be an integral part of your SEO strategy
Topics are a key element of a successful SEO strategy. Creating content focused on topics will attract more search traffic to your website, expanding your potential customer base.
Google search engine evaluates content quality partly according to mobile number list proven expertise. Expertise, along with other metrics, authority, experience and trustworthiness, are among the so-called EEAT signals that Google uses to evaluate content quality and have an indirect impact on the position in the search results (SERP) where a company appears with its content.
Topics will help show your expertise
Focusing web content on a specific topic simply helps increase the SEO and Topics: Are Topics expertise of your website, which has a positive effect on your position in the SERP. If you can offer visitors solutions to their problems and your website appears trustworthy.