What are Core Web Vitals ? As is public knowledge, for Google the user is at the center of everything. Over the last few
years, the search engine giant has worked tirelessly to reorient SEO towards a strategy that continuously improves a site’s
positioning and at the same time the experience. This has been reflected in the series of metrics that Google has
integrated into its ranking criteria, and this is where Core Web Vitals take center stage, as they are part of a project that aims to improve web products.
Today we tell you everything you need to know about them!
What are Google Core Web Vitals?
As mentioned above, Google prioritizes users, so it seeks to provide them with valuable content, but also a pleasant
experience in their browser and the sites that comprise it. In this mission, the Core Web Vitals , also known as Main Web Metrics, were born.
It is important to clarify that Core Web Vitals are part of a set of Web Vitals: a Google project to define metrics that
evaluate the performance of websites in their quest to peru phone number list continuously improve the user experience.
Core Web Vitals: What metrics are involved?
Core Web Vitals are made up of three indicators that aim to measure different aspects of the user experience . These are the following:
- Largest Contentful Paint (LCP)
This indicator is essential for evaluating the loading experience of a site. According to Google , it corresponds to the time
it takes to load the largest element on the web – which usually corresponds to a video or an image.
In simple terms, it measures the loading speed from 10 strategies to help your blog and lead generation when a user clicks on a link until the main elements of the web page can be viewed.
Based on this parameter
A website is considered to have core-web good performance when it takes less than 2.5 seconds to load its content .
If a site loads between 2.5 and 4 seconds, it is an indication that there are aspects of the website that need to be repaired or improved.
Finally, a speed of more than 4 seconds reflects that the web page has poor performance in terms of loading speed and could negatively affect the site’s traffic.
This metric seeks to evaluate interaction aspects that are whatsapp filter an important part of a user’s experience on a website. How does it do this? The FID measures the time between the first action a user performs on a website until they get a response from it .
Let’s say you enter a website and see a CTA (Call to Action) button and want to click on it; FID will measure how responsive the site is to a user’s request and how quickly they react.
Google considers a FID of 100 milliseconds to be a whatsapp filtergood response time, while a FID between 100 and 300
is a clear sign that your site needs improvement, as users are more likely to leave. However, more than 300 milliseconds could mean compromising your experience.
Have you ever found yourself interacting with a website and core-web suddenly elements appear on the screen that modify the layout of the site or cause other elements to change location?
It’s annoying
isn’t it? Well, the CLS or Cumulative Layout Shifts parameter evaluates how frequently and how significant unexpected layout shifts occur on a site.
These changes in design usually occur due to the loading speed of certain elements that make up a website, due to their weight.
To evaluate Cumulative Layout Shift, Google sets the following parameters: up to 0.1 the site delivers stable layout performance ; a score between 0.1 and 0.25 gives signals that the site needs to be adjusted, and more than 0.25 is a poor score and could become a problem.
How to measure Core Web Vitals?
There are many ways to evaluate these fundamental site metrics, but the most popular ones are:
PageSpeed Insights
This is a site that allows you to analyze the performance of a website. It works by entering the URL of the site you want to evaluate and then displays an overall score for the site and details of various parameters, including the Core Web Vitals . This tool also provides recommendations for optimizing a website.
Google Search Console
Google also provides the ability to evaluate core metrics through Search Console, which provides a detailed “ Page Experience” report . This evaluates the user experience of a site’s visitors based on various factors, including Core Web Vitals.
EAT and User Experience
As mentioned above, it is essential for Google to provide a pleasant user experience and for this it has developed various metrics – such as Core Web Vitals – that help it rate the performance of a site, but there are also other factors that it considers when evaluating positioning and that are fundamental to the discipline of SEO .