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Growth Hacking: What It Is and Why It’s Being Talked About More and More

Growth hacking is one of the processes that costa rica phone number library has been talked about the most in recent years. Despite the fact that it is talked about a lot, few people know exactly what it is: there is still a lot of confusion regarding this methodology and, above all, its field of application in companies.

In this guide we will put some order to tell you how this approach was born, why it is useful and how you can integrate it into your company.

Let’s get started right away.

  • What is growth and how is it different from traditional marketing?
  • Since when did growth hacking become popular? (and why it’s not enough)
  • Growth Hacking Framework: How Does It Work?
  • #1 – Set your goals
  • #2 – Create ideas
  • #3 – Do tests
  • #4 – Analyze the results
  • Grow your business with Comon

What is growth hacking and how is it different from traditional marketing?

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Growth hacking is a strategy that is based on the rapid, sustainable and often exponential growth of a project . Born in a startup context , growth hacking differs from “traditional” marketing strategies because:

  • Use less “conventional” methods . Growth hacking uses less common approaches to grow a project. For example, data analysis, A/B testing and optimization processes are primary in this methodology, in addition to low-cost marketing strategies such as viral content.
  • It focuses on continuous experimentation. Through test cycles, such as the A/B tests I was talking about, growth hacking aims to find the most useful tools to integrate into a project (and those to eliminate) as quickly as possible.
  • Focus on flexibility.  This is why the strategy is flexible and agile

We could say that the entire growth switzerland leads philosophy revolves around this assumption: maximizing impact and minimizing costs. A clarification: the term “hacking” here does not refer to something unethical (or worse, illegal), but to the unconventional use of available resources to achieve rapid growth.

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