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And with all the social mia platforms available today, it’s crucial to choose the ones that will lead to your social mia marketing success. Factors like your brand, industry, and audience can influence which network is best for your business.
- Facebook
Number of monthly active users worldwide: 2.9 billion
Demographics: men and women, ages 18-64 or older
With almost three billion users, Facebook is country list the most popular social network in the world. That means most of your customer base has a Facebook account – which is why over 93% of businesses are on this popular social mia site.
What works on Facebook? Photos, videos, questions, contests, and other short posts work best.
It doesn’t take long to create a Facebook page. After you upload some photos, you can begin reaching out to Facebook users to find followers.
Facebook helps you turn your customer base into a community. And by using your Facebook page to promote new content, you can get visitors to your website.
- Instagram
Number of monthly active users worldwide: 2 billion
Demographics: Men and women, ages 18-64
Instagram is expect to reach 2.5 billion monthly active users in 2023.