LinkedIn offers Dynamic Ads on its advertising platform
LinkedIn is revamping its advertising platform with some very interesting new features. After redesigning it in July 2018, through Campaign Manager, it has now incorporated LinkedIn Dynamic Ads .
The combination of this format and LinkedIn’s new configuration options offers very interesting possibilities for advertisers on this network. Want to know what they are? Keep reading!
A new nvigation structure that allows users to switch between different accounts . Campaigns and view ad details with just two clicks.
An updated search functionality , so advertisers can quickly find the list of french polynesia consumer email they are looking for via campaign name, ID, or ad format.
The ability to customize dashboards to display the most interesting data for each user, as well as access certain metrics with just one click.
Greater ease of A/B testing.
Until now, LinkedIn Dynamic Ads had not been incorporated into this tool, but now advertisers who use this format will be able to enjoy all its advantages.
LinkedIn offers Dynamic Ads on its advertising platform
LinkedIn Dynamic Ads are automatically personalized based on the user viewing them, pulling information from the user’s public profile such as their photo, name, company, job title, and other details. They also allow you to add data mapping tools to further personalize your ads.
This format includes pre-designed templates and automatic anhui mobile phone number list translation features. According to LinkedIn’s product manager, LinkedIn Dynamic Ads double the click-through rate of traditional display ads.
You may also be interested in reading this content : Essential Guide the roi of corporate video: beyond the numbers Advertising on LinkedIn .
LinkedIn Dynamic Ads in the LinkedIn advertising ecosystem
LinkedIn Dynamic Ads are a very attractive format due to their automatic customization possibilitie. But they are not the only solution that can be found on this platform. In addition to dynamic ads, advertisers can choose between: