The Emarsys platform is already Scale personalized designed b to c database to help marketers create and deliver relevant 1:1 content at scale. Part of how we do that is through the power of AI, which drives features like Predict, our self-learning product recommendation engine, or Send Time Optimization, which ensures the right message reaches the right customer at the most optimal time. But as we build our roadmap for the future, we’ll continue to leverage the power of AI and explore the potential of Large Language Models (LLM) like ChatGPT to make it even easier to create and .
AI help with the lift of generating Scale personalized personaliz
content, but it can also analyze your customer data and curate content and campaigns that are precisely tailored to your customer’s specific interest and behaviors. If you’re using personalized product recommendations — what are your top performing products? Which product will be the most effective for your particular campaign, based on your data? AI can quickly make these decisions for you, ensuring your campaigns make the most impact on the targeted audience.
Through AI it becomes easier to create content, make it relevant, and deliver it to the right audiences. The result: you, as a marketer, can work faster, achieve more, using less time and resources, to deliver the results your business demands.
See how Brand Alley uses the power of AI to scale 1:1 personalization, reduce customer churn, and optimize business outcomes.
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Strengthen Your Marketing Performance and Revenue Impact
Your skill as a marketer extends into many different the world cleanup day areas. Developing creative content and campaigns is only part of it — you’re also thinking strategically.
Which segments should you target? Where are there opportunities for growth? Which patterns and trends should you capitalize on to make the greatest marketing betting email list impact? These are the kinds of questions you’re constantly asking and answering in order to achieve your revenue goals. It’s an irreplaceable skill you possess, but through the power of AI, you can actually boost that skill.