The new digital generations are making a strong entrance. Just when we thought we were finally understanding how to reach millennials, now it’s time to market to centennials . Although many of them still depend on their parents’ credit cards, it’s time to get ahead of the competition and give your marketing a twist…
Creating a good marketing plan is a challenge that all marketers face at the beginning The 15 keys of the year or the course. This document is responsible for guiding our steps and directing our decisions, so it is essential that it is well planned. For a company’s marketing plan to be effective, it…
As all marketers know, search engine optimization is one of the main pillars of online strategies. From selecting the best keywords to optimizing the alternative text of images, SEO positioning is made up of countless factors that we can optimize to make our page rank higher in search engines. But within all these factors,…
If you plan ahead, the Christmas holidays can be a huge boost for your business. During this time, most businesses are competing for consumers’ Plan for your attention, so you’ll need to create unique communication with your mobile marketing . Amidst all the shopping and planning, it’s easy for your brand to get lost….
Its latest innovation is cost-per-thousand (CPM) bidding, an ideal option for advertisers looking to run advertising campaigns based on awareness and reach. Since its launch in May 2017 Quora Ads has continued to incorporate new gibraltar email list 149998 contact leads to become an increasingly interesting option for marketers. Quora Ads allows you to use…
We’re back with the latest news on digital marketing and advertising . WhatsApp , the world’s most popular messaging app , has announced that it will introduce advertising to its platform starting next year . Since its purchase in February 2014, Facebook has been considering the option of monetizing WhatsApp. In August of this…
Amazon Advertising is now the third largest online advertising platform, behind Google and Facebook. And the figures indicate that it will continue to grow in the coming years, so it is time to take it into account in your marketing plans. Amazon Advertising harnesses the power of the world’s largest e-commerce platform to reach…
The best marketers are the ones who create markets, and content marketing can help you do that. We often think of marketing as a way to identify potential users of our product Content Marketing: or service and thus be able to “sell” them our brand. But what really makes the difference is the ability…
Christmas campaigns are here! It’s the perfect time to put the finishing touches SEM: 5 ways to on your ads or, if you’ve been forward-thinking and already have them up and running, you still have time to make changes to get the best results. There are a lot of shopping-related searches during this time…
The inbound marketing plan is a completely essential reference document, How to design and if we are not clear about where and how we want to go. It is impossible for us to get there! But many times this plan is not as complete as it should be or simply does not exist. Mistake!…
Everything related to rationality has always been overvalued: decision-making, supposed intelligence… But in recent decades, advances in cognitive psychology have brought to light the importance of managing emotions not only for the balance between oneself and one’s Emotional Intelligence: closest circle, but also as a measure of people’s success. This phenomenon, known as Emotional…
Every new launch requires a strategy and a product marketing plan , since only in this way can we coordinate the impacts to ensure that it receives all the attention it deserves and starts off on the right foot in the market. As with marketing plans in general, the service or product marketing plan…