Data analytics for inbound marketing: what metrics to look at and why

  At Cyberclick we spend our lives highlighting the importance of data analytics in inbound marketing . We believe that it is essential to be able to measure what is happening in all our campaigns and that this measurement must be behind the strategy and the decisions we make from the beginning. But haphazardly accumulating…

Digital marketing: inclusive language for your brand

  Everyone, friends, students, colleagues… You have surely come across this type of expression on more than one occasion, and the fact is that there are more and more people, groups and even brands that choose to express themselves using inclusive language. Why is inclusive language emerging? Is it a trend? Is its use justified?…

How to use Giphy?

  Have you thought about using Giphy in your digital marketing ? How to use Giphy?  No, we haven’t gone completely crazy. The most popular GIF platform on the internet has many more options than. It seems at first glance, and popular brands How to use Giphy?  such as the NBA or Warner are already…

Digital generations: how to attract centennials with your online advertising

  The new digital generations are making a strong entrance. Just when we thought we were finally understanding how to reach millennials, now it’s time to market to centennials . Although many of them still depend on their parents’ credit cards, it’s time to get ahead of the competition and give your marketing a twist…

Search engine positioning: how to improve it with an internal linking strategy

  As all marketers know, search engine optimization is one of the main pillars of online strategies. From selecting the best keywords to optimizing the alternative text of images, SEO positioning is made up of countless factors that we can optimize to make our page rank higher in search engines. But within all these factors,…

Plan for your Christmas Mobile Marketing Campaigns

  If you plan ahead, the Christmas holidays can be a huge boost for your business. During this time, most businesses are competing for consumers’ Plan for your attention, so you’ll need to create unique communication with your mobile marketing . Amidst all the shopping and planning, it’s easy for your brand to get lost….

Quora Ads allows you to use CPM bidding to buy ads

Its latest innovation is cost-per-thousand (CPM) bidding, an ideal option for advertisers looking to run advertising campaigns based on awareness and reach. Since its launch in May 2017 Quora Ads has continued to incorporate new gibraltar email list 149998 contact leads to become an increasingly interesting option for marketers. Quora Ads allows you to use…

Cyberclick News: Whatsapp launches into digital advertising in 2019

  We’re back with the latest news on digital marketing and advertising . WhatsApp , the world’s most popular messaging app , has announced that it will introduce advertising to its platform starting next year . Since its purchase in February 2014, Facebook has been considering the option of monetizing WhatsApp. In August of this…

Amazon Advertising: Google and Facebook’s new competition

  Amazon Advertising is now the third largest online advertising platform, behind Google and Facebook. And the figures indicate that it will continue to grow in the coming years, so it is time to take it into account in your marketing plans. Amazon Advertising harnesses the power of the world’s largest e-commerce platform to reach…

SEM: 5 ways to make your Christmas campaigns more profitable

  Christmas campaigns are here! It’s the perfect time to put the finishing touches SEM: 5 ways to  on your ads or, if you’ve been forward-thinking and already have them up and running, you still have time to make changes to get the best results. There are a lot of shopping-related searches during this time…